If you've invested in Facebook or Instagram and the result was "lots of likes, few leads", the problem isn't Meta: it's the combination of a weak funnel, generic creative and broken tracking. A complete method to fix it. The Meta campaigns an agency would set up for you, managed directly by me, with no layers or shared accounts.
If you recognise 3 or more of these situations, it's worth a conversation.
Structured method, no BS. Every phase with a clear objective and a concrete deliverable.
I review Business Manager, audiences, pixel, Conversions API and 6 months of history.
Conversions API + pixel+server-side deduplication. Without this, any optimisation is blind.
Campaigns by funnel stage. New creatives weekly. CRM-based audiences.
Weekly A/B tests, monthly creative refresh, monthly reporting with analysis.
Indicative pricing. No overage, no surprises, no long contracts.
For accounts spending less than €2K/month: I recommend the 4-week Sprint to set it up and have you run it afterwards.
No, but it changed the rules. If you don't have Conversions API set up properly with pixel+server deduplication, your conversion data is either inflated or missing. Fixing that is step one; without it, any optimisation is luck.
At least 4 new ones to keep the audience fresh. Ideally 6–8 if you spend more than €5K/month. We work with people from your team (or I can introduce freelance designers who do this well).
It depends on the product. For local B2B services, static + carousel usually works best. For physical products, short video and UGC. The answer is always given by the test, not by the trend.
Yes, but only once Meta is already working. There's no point opening three new channels when we haven't optimised the first one. One thing at a time.
30 minutes free. You share Business Manager with me and I'll tell you 3 concrete things I'd change if it were my account.
Book 30 minutes